The Science behind the NeuroCatch
What are ERPs?
Event Related Potentials (ERPs) are extensively studied brain activity responses linked to cognitive function. These vital responses are measures of 1) Auditory Sensation, 2) Basic Attention and 3) Cognitive Processing that can be used to optimize individual brain health.


Think of ERPs as a vital sign
ERPs have several advantages over other less objective tests:
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Increases the accuracy of existing subjective cognitive evaluations.
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Sensitive to external factors such as sleep, stress, fatigue, and inattention.
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Impervious to user bias or test manipulation (e.g., malingering).
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Established acceptance in the medical community.
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Rigorously studied and validated in more than 160,000 medical publications over decades of research.
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Offers high-quality measurements leading to innovations for advancing NeuroCatch.
What NeuroCatch Measures

This is your ability to use your sensory system to notice different sounds.
You are in the woods, and your brain processes the sounds of birds chirping, leaves crunching under your feet, and water flowing down the river.
This measures your ability to pay attention to unexpected sounds.
You are in the woods, and suddenly you hear a stick snap near you. Your brain quickly focuses attention to orient to the unexpected sound.
This is your ability to use your sensory system to notice different sounds.
You are in the woods, and your brain processes the sounds of birds chirping, leaves crunching under your feet, and water flowing down the river.
Since the earliest evoked responses were reported in 1939, there are now over 160,000 published studies on the PubMed.gov database. The NeuroCatch Platform measures three event-related potentials (ERPs) that are direct measures of cognitive function: N100, P300, and N400 responses, for which over 103,600 studies have been published.

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